GLOSSARY
Content API for Shopping
In brief: Google API to insert/update products in Merchant Center programmatically (near real-time).
Related terms
Structured dataset (XML/CSV/TSV/Sheets/API) containing product data: titles, prices, images, availability and required attributes.
Merchant Center periodically downloads your feed from a URL on a schedule you configure.
Stock state: in stock, out of stock, preorder, backorder. Must match the page and variants.
FREE REPORT
Want a personalized checklist for your site?
In ~60 seconds you get a prioritized checklist on trust signals (contacts, returns, shipping), policy pages and product-page consistency (price/stock) + Product schema.
Browse the glossary