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GLOSSARY

Product page (PDP)

In brief: The landing page Google visits to verify price, availability, policies and structured data consistency.
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Related terms

schema.org Product
Structured data describing a product, often via JSON-LD, including Offer (price/availability).
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Offer (schema.org)
Structured data node describing the commercial offer: price, currency, availability, condition and seller.
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Trust signals
Signals that increase store credibility: clear contacts, policies, business identity and transparent checkout.
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Price mismatch
Error when feed/markup price differs from the visible price on the landing page or checkout.
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Availability mismatch
Error when feed/markup availability differs from the real stock state on the PDP.
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Mobile optimization
Mobile-first UX: layout, CTA, speed and checkout. Shopping traffic is heavily mobile.
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Core Web Vitals
Google UX metrics (LCP, INP, CLS) that influence experience and indirectly trust/conversion.
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